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Making a list, checking it twice…

Santa checking his list

Adding people to a list can help you grow your network and improve your engagement. Are you using lists to help your Twitter presence?

Lists are an important tool in Twitter. They can help you keep an eye on the people you really want to pay attention to. They can help you organize your tweeps into content-related groupings, like “Funny Tweeps” or “Real Estate Tweeps”.  You can also use lists as a way to grow your network and your sales.

A great tool was recommended to me by one of my tweeps.

The interface is easy to use and the lists are easy to manage. Once you create them they are synced with your Twitter account, which means that they will also sync with applications like Tweetdeck and Hootsuite.


This is a tool that links to your Twitter account and creates lists for you.

It has suggestions for the types of lists you can have or you can create your own custom list.

What makes this so useful is that it aggregates the list for you based on selected criteria and updates the list daily.

Suggested Lists

These are the lists that Formulists.com suggests for you.  They are a good starting point and give you some great building blocks.

  • Filter your following
    This allows you to add filters like location, tweet frequency or keyword. So you can limit a given list of people you follow to filter only those who talk about their cats.
  • Track your Interactions
    This is a great one for keeping track of your engagement levels. You can create a list of people you talk to, people you retweet and people who retweet you. Set yourself a goal for growing your engagement lists.
  • Manage your followers
    Who is following you? Who is not following you back?  Here you can see what is going on with your follows and followers. If you see a lot of fluctuation in your Twitter numbers this can be a good tool to help get to the bottom of why people are unfollowing you.
  • Expand your interactions
    This is my favorite tool for growing your network.  You can create a list to find people who are like you, based on Twitter suggestions. You can set it to find people who are like someone you follow, so you can find an influencer and then easily find more people like them. You can follow the people your friends are talking to, or people who are mutual friends.  This makes it very easy to target your networking to people who are likely to be interested in you.

Set yourself a goal to increase the size of your engagement base list every day and watch your Twitter network grow!

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Why your business isn’t growing: What does your fear look like?

Lauren MacEwen dressed as a demon demonstrating fear of change

What does your fear look like?

Yesterday I talked about the Status Quo. So now that you  have decided that you don’t want to live there, what is stopping you from moving forward?

Fear of Change

I was recently at a seminar by Mari Smith at Blogworld Expo 2010.  She talked about fear.  Fear is the biggest enemy to growth.  It causes us to doubt ourselves and feel uncertain –  about our ability to do something, to truly be the same person we are when we present ourselves professionally, to value our skills or our knowledge.

A lack of certainty paralyses people, which is a primary form of procrastination.

So what are you afraid of?  The mother of all fear is that we won’t be able to handle it.  So stop taking it all in as a whole picture.  If you look at everything you need to do to get from A to Z, of course you will be overwhelmed. Of course you will be convinced that it is too much.  So stop looking at it like that. Identify what you need to do, step by step.

  1. What do I need to do right now?
  2. What makes me money today?
  3. What makes me money tomorrow?
  4. What makes me money next week?
  5. Do I need help?

You probably want to have a wildly successful blog that creates multiple sources of income and feeds your value as an expert in your field.  Of course you haven’t even created your blog yet.  Yeah, I would be freaked out too.

Lets break this down, because you don’t go from deciding to start a blog to being Brian Clark over night. So what do you have to do?

  1. Decide a host for your blog. wordpress? blogger?
  2. Set up your blog.
  3. Write something

Ok, so you are done!  Well, kind of.  You are done being started, but that is still a huge step. Now what?

  1. How many times a week are you going to write?
  2. Write some more
  3. Start promoting your blog on sites like twitter, digg and technorati

You will start to draw readers. Engage them. Talk to them.  Build an audience.  Before you know it you will be the next ProBlogger!

Just remember that everything starts with a single step.  Sometimes it is not good to look at the big picture because the big picture can overwhelm us. Create a list of 5 things. Small steps. As small as you wish to make them. Any movement forward is progress. What do you have to do first?  Now do it. Then go for #2.

Just be sure to make #5 on your list “write the next list”!