Some interesting things have been coming out since Twitter and Google started to fight. Since Google announced that they are including Google+ pages in their search results Twitter has been expressing extreme dislike with this new development. Twitter seems to be upset mainly because Google will not be giving as much weight to other social networks as they do to Google+. Ironically, Twitter was the one who chose not to renew their agreement with Google for real time search. But the fight is causing some interesting things to be revealed.
Google announced that they never indexed the @ symbol. This is the symbol that precedes the mention of a specific twitter handle in a tweet. This means that the @ symbol branding did not carry the SEO weight on Google that we all thought it did. So if you do a search for @mybrand on Google it will not turn up the brands twitter page. But if you do a search for +MyBrand it will turn up the Google+ page.
Though Google is not indexing the @ sign, Bing, Yahoo and and AOL are.
What is concerning though is that Twitter has a lot more relevancy and influence that Google+. So a Twitter account for a brand is much more important than a Google+ page for that same brand.
Despite Twitter and Facebook making it notoriously difficult for their networks to be indexed by Google, the shift to giving SEO weight to the Google+ pages over any other network does bring to question the validity of search results.
If Google is no longer indexing based on true relevancy will they make their search engine irrelevant?
[...] Tweet SEO (search engine optimization) on Google Plus is an absolute must. Since they announced they are indexing everything posted, this is huge opportunity to boost your SEO. But what do you do if you [...]