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Go Deep Young Jedi

When you first get your business on social media it is important for you to build your community and your reach. This is called expanding your breadth. However, there comes a point when you have to expand your depth and start digging deep. This is where most brands fail. Starting out in social … continue...

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Work with Lauren

Lauren MacEwen is the founder and primary strategist of SM Cubed Consulting, a social media firm based out of Albuquerque, New Mexico. She received her Bachelor of Arts from Smith College and her Masters in Business Administration from the WP Carey School of Business at Arizona State … more

Prioritizing Your Marketing

Small businesses are presented with the challenge of getting their name out to potential customers. Business owners want people to think of their business first when they need something. The Internet

Twitter Chats: Some Great Resources

If you are on Twitter you have undoubtedly seen hashtags for Twitter Chats. You might be interested in finding a chat for you to participate in, but how do you find them?  Good question. Here are

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Go Deep Young Jedi

When you first get your business on social media it is important for you to build your community and your reach. This is called expanding your breadth. However, there comes a point when you have to